Instagram New Feature Lets You Schedule Posts in the App

Instagram is introducing the capability to schedule posts and reels in its app till 75 days in advance. Till now, it has not been feasible to schedule Instagram posts in the app. Earlier users had to use desktop solutions like Meta Business Suite or undergo third-party tools. 

At present, you can schedule Instagram posts with nothing other than the Instagram app that’s already on your mobile.

The only notice is that you will require a professional account to use this new feature. If you are using Instagram for business, you probably have a professional account. And if not, there’s no need to worry, it’s free and simple to upgrade from a standard account.

Here’s more about this new Instagram’s post scheduling feature:

You can schedule a reel, picture, carousel, or video in the Instagram app up to 75 days in advance.

Tap on the Advanced settings option and select ‘schedule this post’. Choose the date and time you want your post to go live and click Schedule.

Well, that’s it, you’re done — your content is ready to go out in the world.

You can get the most out of this feature by publishing more consistently throughout main engagement periods. Recognize when your target audience is most active and frequently post content during those hours.