About Bimaforall
Bimaforall.com is a one-stop destination for all types of insurance in India. They help you compare and choose from various Health, Term Insurance products. Bimaforall.com is an IRDAI-authorized Insurance Corporate Agent portal that started as a website back in 2019 with an aim to make insurance simple.
Requirements
The company wanted us to handle their 360° Social Media Presence all the way from Strategising content, Content Creation to Account Management for all the social media platforms and build a loyal audience base online.
Approach
We recommended revamping Bimaforall’s online presence. All of the previously published content was removed from social media sites. We began by coming up with campaign ideas for several platforms and then presenting the concepts to the client.
After approval of the same, We began creating the templates. To make the wall appealing, we created templates with a blue and white color scheme with 3D illustrations. After the drawings were completed, we began the process of selecting the most appropriate topics and having the content prepared. After the posts were complete, we moved on to setting up and optimizing every platform, including usernames, bios, and about sections and hashtags.
Within 45 days of starting to post the content, the page saw growth of 180% in reach and 92% in the engagement